Product Management

A/B Testing

  In a previous post about quantitative vs qualitative research, I briefly mentioned A/B testing as a type of quantitative research product managers should be familiar...
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Product Management in an Innovation Lab

I wanted to switch things up a bit this week and share some of my recent experiences as a PM in an innovation lab What are innovation labs These internal labs are typically found...
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4 Recruiting Tips for Students Aspiring to be Product Managers

  Last week I had the opportunity to return to my alma mater to help out with campus recruiting It was both humbling and eye-opening to realize that I was now on the...
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Quantitative vs. Qualitative Research

One of the most important aspects of delivering a solid product is making sure a lot of research goes into the effort Given the limited time and money a project has, it's...
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Top 5 Steps to Ramping Up as a New Product Manager

Like any other job, product management can oftentimes be a very overwhelming experience for any individual joining a new company When I first transitioned into my first product...
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A Primer to Acceptance Test Driven Development (ATDD)

There are quite a few agile development methodologies that lean companies use today Acceptance Test-Driven Development (ATDD) is a popular one that I've had the most experience...
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Who Does a Product Manager Work With?

The role of a product manager is multi-faceted and product managers often work with many different groups of people in a company Of course, the extent to which product managers...
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